Elevate Social Media Strategy Dashboard
Social Media Strategy Proposal

Elevating Moments,
Defining Luxury.

A comprehensive digital roadmap to position Elevate Events & Exhibitions as the premier choice for corporate excellence and cultural celebrations across Dubai.

Positioning

Establish as a premium, culturally aware brand.

Lead Gen

Drive inquiries for corporate & social events.

Authority

Build trust through high-quality content.

Local Visibility

Dominate Google Local Search results.

Who we are speaking to

Target Audience

Corporate Clients

  • HR Managers
  • Marketing Teams
  • Event Planners
  • Post-Eid Corporate Events

Private Clients

  • High-income Families
  • Engaged Couples
  • Luxury Weddings
  • Private Celebrations

Multicultural Market

  • Arab Families & Businesses
  • South Asian Community
  • Expat Professionals
  • Cultural Festivals

Where we tell the story

Platform Ecosystem

Visual Portfolio

Instagram

  • Event Highlights
  • Before & Afters
  • Décor Concepts
  • Reels
Community & Inquiries

Facebook

  • Event Albums
  • Service Offers
  • Testimonials
  • Lead Gen Posts
Corporate Authority

LinkedIn

  • Case Studies
  • Industry Insights
  • Professional Highlights
  • B2B Networking
Reach & Awareness

TikTok

  • Transformations
  • Time-lapses
  • Behind-the-scenes
  • Trend-based Décor

Language Strategy

English Content (Global & Corporate) 70%
Arabic-Focused Content (Cultural & Local) 30%

Includes Arabic greetings, culturally themed posts, and bilingual captions for key campaigns.

Strategic Rollout

Campaign Phases

Phase 1

Pre-Ramadan

Awareness and booking campaigns. Setting the stage for the season.

Phase 2

Ramadan

Live event coverage, engagement posts, and thematic decor showcases.

Phase 3

Eid-ul-Fitr & Holi

Celebration promos, family event packages, and multicultural concepts.

Phase 4

Post-Eid

Aggressive corporate event marketing push and business networking.

Monthly Content Mix

  • 2 Short-Form Videos Reels/TikTok per week
  • 2 Static/Carousel Posts High-res imagery per week
  • 1 Educational/Promo Value-driven content per week
  • Daily Stories During active campaigns

Local SEO (GMB)

2 Posts/Week
Updates & Offers
Photo Uploads
Weekly Event Photos
Reviews
Active Management
Keywords
Local Optimization

Lead Generation

Combination of Organic (strong CTAs, DMs) and Paid Advertising (IG/FB Lead Campaigns targeting Dubai professionals).

Measuring Success

Expected 60-Day Outcomes

30-60%
Increase in Profile Reach
20-40%
Growth in Inquiries
High
Corporate Positioning
SEO
Local Visibility Boost

© 2024 Elevate Events & Exhibitions. Strategy Proposal.

Scroll to Top